Brands are using augmented- and virtual-reality technologies to create memorable experiences for their customers. This offers the chance to reinforce a company's brand message and help it stay relevant in a crowded marketplace.
Digital transformation, mobile and social media have all led to hugely raised expectations for Customer Experience (CX). And if you’re not investing in improving your CX, a new wave of digital disruptors are happy to take your place in the market.
Research by KPMG shows how high-performing organisations are using digital technologies to become more competitive. How far has your organisation got on its digital journey?
Augmented reality and virtual reality are expected to become multi-billion-dollar industries very soon. But are insurers ready for the risks and opportunities these exciting technologies will create?
Organisations are becoming increasingly digital first, employing digital solutions to improve their business. But it’s important they avoid key pitfalls for real success.
Digital disruption can give agile start-ups the edge against market leaders, whose legacy systems often hold them back. Without a bold response, established players will lose market share.
7 minute read
by Tom Roberts
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